Plum Creek Timber
2007 Annual Report
At Plum Creek, "Maximizing Value" isn't a slogan. It's a way of life, as important to the operation of our company as the trees that grow on our timberlands. As a result, we have developed tactics that guide our decision making, helping ensure that we capture the most value every time.
With a maturity of 20 to 90 years, a forest is a very long-term investment. That's exactly how we manage it. We insist on making the right long-term value decisions. We won't accelerate a harvest during poor market conditions to boost current cash flows. And we are unwilling to sell real estate properties before they are ready to capture full value. We simply will not compromise long-term value to produce short-term results.
Design: Fitch, Seattle
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